Winter is a beautiful season — cozy layers, festive lights, coffee in the crisp mornings, cue Snoopy merch. But it’s also the time of year when your hair can start to feel dry, dull, and a little unmanageable. Between the cold air outside and the heated air inside, your strands lose moisture quickly, which leads to frizz, breakage, and general frustration. But with a few small tweaks, you can keep your hair soft, shiny, and healthy all season long.
1. Hydration
Cold weather is dehydrating, plain and simple. Your regular conditioner might not be enough this time of year, so swap it for a richer, more nourishing formula. Masks with ingredients like vitamin E, protein, and ginger root help restore moisture and elasticity.
Pro tip: Warm up your conditioner or mask between your palms before applying — the heat helps it penetrate more deeply, especially if your hair is thick or coarse.
2. Protect before you bundle up
Hats, scarves, wool coats — they’re cozy, but they also create friction that leads to breakage and frizz. Before heading out, run a small amount of leave-in cream or serum through your ends. The Hair Alchemy serum is a god send for hair, I use it. It’ll add a layer of protection, keep static at bay, and leave your hair soft even after a long day out in the cold.
3. Keep styling simple
Holiday events are fun, but if you don't have too much time for styling, or want to go heatless, you can do loose waves, a low bun, or a ponytail with some shine oil on the ends. It looks intentional without trying too hard. And if you want to make it festive, tie in a velvet ribbon or a subtle clip.
4. Don’t forget your scalp
Your scalp is skin, too — and it gets dry in the winter just like your face does. If you notice flakes or itchiness, use a gentle scalp scrub once a week or massage in a light oil before shampooing. A few minutes of massage not only boosts circulation but also promotes stronger hair growth.
5. Treat your hair routine like self-care
The holidays can be busy and a little chaotic. Taking twenty minutes for a deep conditioning treatment or a quiet hair mask night can honestly feel like a reset button. Light a candle, throw on your playlist, and give yourself that time. Your hair — and your head — will thank you.
Frankie fills up every winter, if you’d like a personal hair care routine, or a holiday style appointment, book early. Need gift ideas? Our cute stocking stuffers are in.
Because sometimes, a great hairstyle leads to an even better story.
